Being a real estate agent is a little like being a used car salesman. We both help people buy and sell a big ticket item that was previously owned. And this week, a friend’s car conundrum cemented the similarities.
She’s trying to find a decent used car for her teenage daughter. Reliable, low mileage, and priced right. And while crawling Craigslist, she found it – the perfect car! Off for a test drive she went. At first sight, it was exactly as described. Then she opened the door and got behind the wheel and that’s when the deal went up in smoke.
The car reeked of cigarette smoke. And it no longer mattered that it was priced right or in great condition, the smell soured the deal and she went home carless. I’m telling you her story because it might be YOUR story – and you might not even know it.
If you or someone in your home is a smoker, you won’t even notice the smell. But buyers will. Today’s buyers – especially those who have or who plan to have children – are more sensitive than ever to smoke smells. Some potential buyers won’t even look at house in which someone smokes.
So, if not for your physical health, quit that habit for financial gain. Selling the home of a smoker is one of the hardest sells in the business. And in this market, you don’t need to stack the deck against yourself. And if you think people don’t notice the smell, then you’re just blowing smoke.
I suggest that you invite an honest, non-smoking friend or neighbor over and ask them about the smell. Tell them to be honest. And I bet they’ll tell you that your home is no bed of roses.
So kick the habit, thoroughly clean house (we’ll talk about that in my next blog), and set yourself up for smoke-free success!